I was one of the first people that got out in front of this trend and my bank account continues to thank me for it =). The truth is if you start working on this 'model' now you will still be ages ahead of the curve! There is so much room to grow in the 'near me' niche it's incredible. You can use this 'near me' method for affiliate pay per call, CPA, adsense, affiliate...the possibilities are endless. Just think, anything that you put 'near me' next to, you can monetize! Be creative here and think outside the box, it will make you a lot of money =).